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4Ps of Digital Health

Description

Conventionally 4Ps of Marketing is well established. But in case of health the 4Ps get into a different shape. If you want to know how the conventional 4Ps of marketing change in the context of health, you should attend this program.

What will you learn

  • How is the digital economy quite different from the traditional one.
  • How customer preferences and behaviours are changing
  • How can pharma marketers create value for customers in the changing time

Language: English

How to download course certificate: Watch Video

Topics for this course

8 Lessons01h 31m

4Ps of Digital Health

Introduction00:04:35
Part 100:05:10
Part 200:04:43
Part 300:06:12
Part 400:13:44
Part 500:18:14
Part 600:23:00
Part 700:13:00

About the instructor

Marketing, strategy and digital/business transformation adviser and mentor to companies, leveraging extensive experience in the pharmaceutical industry. Commercial leadership experience across in-country assignments combined with global experience across Emerging Markets and Europe. Valued external speaker and industry thought-leader in India. Sector expert at BTVI. Visiting faculty at NMIMS, Mumbai. Well networked across the industry in India and a very interested health policy observer. Mentors healthcare start-ups.
4.00 (1 ratings)

2 Courses

136 students

4Ps of Digital Health
Free

Material Includes

  • 8 Learning Video
  • Course Certificate

Enrolment validity: 30 days

Target Audience

  • Pharma Sales Manager
  • Marketing manager complete hierarchy
  • Anyone interested in creating value for customers.

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