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Digital Transformation Bootcamp For Pharma Marketing – Basics

Description

Digital Transformation In Pharma Industry

The industry is going through a change, the change of digital transformation. The unique thing about this change is that it’s pretty fast & as a pharma professional or organization, keeping pace with it is no more a choice rather a mandate! This is a unique program exclusively designed keeping in mind the actual needs of the pharma industry.

What to expect from the course

Basics of digital marketing for pharma marketing professionals.

Language: English

How to download course certificate: Watch Video

Topics for this course

1 Lessons

Digital Marketing Bootcamp

Basics of digital marketing3:55:22

About the instructors

PharmaState PharmaState Academy is a global Learning and Development (L&D) platform for Pharma Industry. Our L&D program constitutes of both Offline and Online training modules which are prepared by the Industry Experts keeping in view the practical needs of Pharma Professionals. Our trainers are passionate about sharing their knowledge & helping their students to the maximum extent possible.
4.85 (123 ratings)

117 Courses

1854 students

The only reason why Vivek Hattangadi exists is to help the personnel in the pharma industry get proper learning and development opportunities. His focus is on the developing the skills of the young brand managers and the frontline sales managers who are the future building blocks of the industry. Vivek Hattangadi, a perpetual learner, carries with him 46-years learning experience in the pharma industry. He has been mentored by legends like Late Prof. Chitta Mitra and Late Prof. Tarun Gupta. He started his career as a sales-cum-delivery boy with a pharma stockist, worked hard to become a medical representative. He has substantial experience in sales management as well as brand management. He went on to be the Vice President of an Indian transnational pharma company. Vivek Hattangadi even today (i.e. before Covid-19 era), actively worked in the field along with the field staff of clients. This helps him get deep insights. He has also worked in Dhaka and Gazipur in Bangladesh and knows the pulse of the doctors of Bangladesh. And therefore, the tips he gives in his sessions, both off-line and on-line are in sync with today’s world realities. He then blends his learning’s with academics. Nothing which is theoretical and cannot be applied at the place of work! Vivek Hattangadi has authored six books on pharma branding, marketing and sales. This includes “WHAT THE PHARMA CEO WANTS FROM THE BRAND MANAGER” and “HOW TO GET DOCTOR’S ADDICTED TO YOUR BRAND: 13 UNSHAKABLE LAWS OF PHARMA BRANDING”. The sixth book was very recently released, ‘WHAT MADE YOU A MID-LEVEL MANAGER WILL NOT LEAD YOU TO THE C-SUITE: ARE YOU READY FOR THE BIG JOB?’ Vivek Hattangadi is also a guest faculty in many pharma business schools. Vivek Hattangadi, Mentor & Advisory Panel, PharmaState Academy represents PharmaState Academy at India and International levels.
4.69 (81 ratings)

66 Courses

2446 students

0 (0 ratings)

1 Courses

0 students

2,499

Material Includes

  • 1 Full Workshop Video
  • Course Certificate

Enrolment validity: 365 days

Target Audience

  • Pharma Marketing
  • Brand Managers
  • Product Management Teams

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