5 Types of Intelligences for Pharma Field Force


The field force professionals are interacting with various stakeholders every day. This is why field force professionals should understand the behaviour pattern & need to be self-aware. In this course learn about the various types of Intelligences that a Pharma Field Professional should know. Presented here are AI, BI, CI, DI & EI types of Intelligences.

Self Assessment Activity: Find Your Emotional Quotient (EQ) – This activity is available in the description of Part 2 of this course.

Language: English

How to download course certificate: Watch Video

What Will I Learn?

  • What is Emotional Intelligence
  • Types of Emotions
  • 3 Ways to Know Emotions
  • Emotional Toolkit
  • How to manage anger
  • What is AI BI CI DI

Topics for this course

2 Lessons55m 19s

5 Types of Intelligences for Pharma Field Force

Part 1: What is Emotional Intelligence, Types of Emotions, 3 Ways to Know Emotions Emotional Toolkit & How to manage anger42:52
Part 2: What is AI BI CI DI?12:27

About the instructor

The only reason why Vivek Hattangadi exists is to help the personnel in the pharma industry get proper learning and development opportunities. His focus is on the developing the skills of the young brand managers and the frontline sales managers who are the future building blocks of the industry. Vivek Hattangadi, a perpetual learner, carries with him 46-years learning experience in the pharma industry. He has been mentored by legends like Late Prof. Chitta Mitra and Late Prof. Tarun Gupta. He started his career as a sales-cum-delivery boy with a pharma stockist, worked hard to become a medical representative. He has substantial experience in sales management as well as brand management. He went on to be the Vice President of an Indian transnational pharma company. Vivek Hattangadi even today (i.e. before Covid-19 era), actively worked in the field along with the field staff of clients. This helps him get deep insights. He has also worked in Dhaka and Gazipur in Bangladesh and knows the pulse of the doctors of Bangladesh. And therefore, the tips he gives in his sessions, both off-line and on-line are in sync with today’s world realities. He then blends his learning’s with academics. Nothing which is theoretical and cannot be applied at the place of work! Vivek Hattangadi has authored six books on pharma branding, marketing and sales. This includes “WHAT THE PHARMA CEO WANTS FROM THE BRAND MANAGER” and “HOW TO GET DOCTOR’S ADDICTED TO YOUR BRAND: 13 UNSHAKABLE LAWS OF PHARMA BRANDING”. The sixth book was very recently released, ‘WHAT MADE YOU A MID-LEVEL MANAGER WILL NOT LEAD YOU TO THE C-SUITE: ARE YOU READY FOR THE BIG JOB?’ Vivek Hattangadi is also a guest faculty in many pharma business schools. Vivek Hattangadi, Mentor & Advisory Panel, PharmaState Academy represents PharmaState Academy at India and International levels.
4.70 (88 ratings)

41 Courses

2466 students

Student Feedback


Total 6 Ratings

5 ratings
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EI Wonderfully explained by Vivek Sir. AI, BI,CI & DI are bonus!

Dear Sir,

Completed with score of 54. Thanks a lot. It will really help me a lot to become emotionally strong personality.

It always great to learn from you sir. Experiencing great virtual learning journey.

Life changing course..Tq Sir

Got more of life line example to become a leader who must to know about emotional intelligence..Nice content...

I loved the contents of this course. Most of them were taught to me during my LDPs and as a First line Manager I learnt their importance. Vivek Sir gave relevant examples from day to day life. Also all points are compiled nicely and easy to revise. I took lots of notes.


Material Includes

  • 2 Learning Video
  • EQ Test & Interpretation
  • Course Certificate

Enrolment validity: 365 days


  • Access with Desktop Laptop Mobile
  • Use laptop for best learning experience
  • Good internet connectivity

Target Audience

  • Brand Managers All Levels
  • Pharma Brand Managers
  • Product Managers
  • Sales and Marketing Teams
  • Product Management Team PMT

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