KNOW YOUR CUSTOMERS – Pharma Managers | Development Series by Mahendra Singh Bisht


This course helps you to know and understand two folds of customers as a manager. Understanding is mandatory because as a manager in the pharma industry you need to perform your activities and job duties also in two folds. On getting the clarity of your customers you also get the clarity of the efforts, activities, accountabilities and results. This course is a value addition to your understanding to function as a manager.

General Information: By identifying your customers you will be in a better position to make meaningful efforts. And this understanding will help you to function more effectively as a manager in the industry.

Language: Hinglish (a mix of English+Hindi)

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What Will I Learn?

  • Clarity of your customers category
  • Two fold of customers you need to attend.
  • Set of activities to perform with the two type of customers
  • Professional & functional approach
  • Performance improvement

Topics for this course

2 Lessons24m 36s


Learning Video: Know Your Customers24:48
Thanks & How to download course certificate0:50

About the instructor

Seasoned Senior Pharmaceutical Professional with vast 35 years of experience with U.S. Multinational and three excellent Indian companies and progressed up to the level of Country Head. An Expert in "Roles & Responsibilities" of entire hierarchy in the Pharmaceutical Industry; Having his specific designed courses as Basic Five, Involved in Training & Development profession from last seven years helping the professionals and companies. And at the same time guiding a U.S. based company for Business & Career development fields as a consultant in five countries of Indian subcontinent being a Certified Trainer from C.E.R.T.C. (Career Education Research & Training Council) Also have been P.M.K.V.Y. State Coordinator & Evaluator Expertise: - Visualization, Policies formation & Framing - Costing, Budgets & Profits - Expenditure Control - Recruitment & Deployment of Filed Force - Future potential HR identification & development - Handling of large Sales& Marketing Team. - Corporate work Experience at National level since year 2003. - Clarity of Role & Responsibilities at various levels of hierarchies - Need & position based SOFT Skills training & Development Programs - Designing appropriate training & Development program for internal & external customers - Products & Markets expansion & development process Functional Areas: • Markets Management • Products Management • Man Management • System Management • Have controlled Finance, HR along with Sales & Marketing Education & Qualification: • B.Sc. from Lucknow University • P.G.D.M. from I.G.N.O.U. • X.L.R.I. from TATA Institute • Certified Career Guidance Professional from C.E.R.T.C.
4.91 (105 ratings)

40 Courses

1442 students

Student Feedback


Total 13 Ratings

13 ratings
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Vary nice its halp

Great learning Programme

Lecture was great ...It was useful and very nicely explained.

Very informative and nicely explained.. Thank you MSB

Very useful course for future growth.

Very well explained. The course had some great insights for managers from all sectors. I can't wait to attend a seminar in person.

I am a Senior Medical Representative and its too much good for my upcoming career..But the certificate is not downloading after clicking on Download certificate.. Kindly help me.

Very nicely explained. Very practical and useful. Thanks

explained very well

Very nicely explained. Very practical and useful
Wonderful elaboration

Great learning

Wonderful elaboration

Very nicely explained. Very practical and useful


Material Includes

  • 1 Learning Video
  • Certificate from PharmaState ACADEMY
  • Certificate from Educator MS Bisht


  • Access with Desktop Laptop Mobile
  • Use Laptop for best learning experience
  • Good internet connectivity
  • For Experienced Professionals

Target Audience

  • Medical Representatives
  • Senior Medical representatives
  • Pharma Professionals
  • Managers
  • Promotion to ASM
  • Promotion to next level or position