In this course you will learn the how Field Sales Managers are Brand Managers of their territory & what is the most crucial responsibility they care. Also learn about the difference between leadership & management. This course is to help the integration of the marketing team and sales team. You will learn how a First line Manager in Pharma is an essential part of the brand building process. In fact, he is an extension of the corporate office brand management team in the field. One may even designate him as an Area Brand Manager.
What will you learn:
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