World Pharma Brand Managers Day – 2022 held on 2nd and 3rd January 2022.

The Theme of this event is H2H Marketing & Phygital Transformation.

Day 1 – For Pharma Professionals & also recommended to Pharmaceutical MBA Students.

Day 2 – For Pharmaceutical MBA Students & Passouts & also recommended to Pharma Professionals. Enroll to the Day 2 Course Here.

Speakers

• Welcome: Dr. Swati Sinha
• Setting the tone: Vivek Hattangadi
• Inaugural address: Dr. Manthan Janodia
  
• Keynote address & Tribute to Prof. Chitta Mitra: Chinmay Mitra
  
• Tribute to Prof. Tarun Gupta: Bhavesh Vyas
  
• Panel Discussion 1A: Digital Transformation – Where are we and where do we intend to go in the next five years? (Prashant Menon, Sanjiv Navangul, Hariram Krishnan, M Mosaddek Hossain, Manoj Saxena)
• Panel Discussion 1B: Brand Building In FMCG & Pharma: Similarities and Differences. (Vivek Hattangadi, Ambi Parameswaran, Dr. Sanjoy Mitra, Gauri Chaudhari, Pawan V. Kulkarni)
• Framework for Digital Transformation in South, Southeast and Middle East Asia: Salil Kallianpur
  
• Paradigm Shift in Marketing: Great Customer Experience in Digital Era Creates Great Business Value: Deep Bhandari
  
• Winning in the VUCA Age through Digital Transformation: Satya Mahesh K
  
• Learning to reinvent for tomorrow via H2H Marketing: Sankar Dass
  
• Panel Discussion 2: Patient-centric Approach in Pharma Marketing – Will it be the Marketing Model for the 21st Century?(Vivek Hattangadi, Prof. Waldemar Pfoertsch, Prof. Uwe Sponholz, Ashok Bhattacharya, Girdhar Balwani)
• Digital Therapeutics: Bhavesh Vyas
  
• Phygital Maturity Curve: Sourav Das
  
• SWOT-AP Analysis Competition & Valediction: Pranav Kumar, Dr. Hasan Samiul, Haresh Pursnani, Prashant Menon, Moni Mahmudur Rahman Bhuiyan, Vivek Hattangadi & Dr. Swati Sinha
  

Language: English

How to Download Course certificate: Watch Video