World Pharma Brand Managers Day – 2022 held on 2nd and 3rd January 2022.
The Theme of this event is H2H Marketing & Phygital Transformation.
Day 1 – For Pharma Professionals & also recommended to Pharmaceutical MBA Students.
Day 2 – For Pharmaceutical MBA Students & Passouts & also recommended to Pharma Professionals. Enroll to the Day 2 Course Here.
- Welcome: Dr. Swati Sinha
- Setting the tone: Vivek Hattangadi
- Inaugural address: Dr. Manthan Janodia
- Keynote address & Tribute to Prof. Chitta Mitra: Chinmay Mitra
- Tribute to Prof. Tarun Gupta: Bhavesh Vyas
- Panel Discussion 1A: Digital Transformation – Where are we and where do we intend to go in the next five years? (Prashant Menon, Sanjiv Navangul, Hariram Krishnan, M Mosaddek Hossain, Manoj Saxena)
- Panel Discussion 1B: Brand Building In FMCG & Pharma: Similarities and Differences. (Vivek Hattangadi, Ambi Parameswaran, Dr. Sanjoy Mitra, Gauri Chaudhari, Pawan V. Kulkarni)
- Framework for Digital Transformation in South, Southeast and Middle East Asia: Salil Kallianpur
- Paradigm Shift in Marketing: Great Customer Experience in Digital Era Creates Great Business Value: Deep Bhandari
- Winning in the VUCA Age through Digital Transformation: Satya Mahesh K
- Learning to reinvent for tomorrow via H2H Marketing: Sankar Dass
- Panel Discussion 2: Patient-centric Approach in Pharma Marketing – Will it be the Marketing Model for the 21st Century?(Vivek Hattangadi, Prof. Waldemar Pfoertsch, Prof. Uwe Sponholz, Ashok Bhattacharya, Girdhar Balwani)
- Digital Therapeutics: Bhavesh Vyas
- Phygital Maturity Curve: Sourav Das
- SWOT-AP Analysis Competition & Valediction: Pranav Kumar, Dr. Hasan Samiul, Haresh Pursnani, Prashant Menon, Moni Mahmudur Rahman Bhuiyan, Vivek Hattangadi & Dr. Swati Sinha
How to Download Course certificate: Watch Video