Fast-Forward on a Time Machine – Exploring Pharma Marketing 2037
Come, let us board the time machine which takes us ahead of our times. And lo! We landed in Mumbai on 12th July 2037.
Category: Pharma Marketing
5 Essentials to Kick-start a Brand
All the five steps are very important. Many of these steps can be carried out simultaneously. Once you are ready with these five essentials, you are o…
Wonders of the Wonders: How a single pill works to save your life?
This article signifies that a single pill has the potential to make a life-saving difference in emergency situations, highlighting the remarkable adva…
The Voice of Your Brand: Create Your Brand’s Sonic Soul A tribute to Sylvester daCunha
This article is dedicated to the immortal Sylvester daCunha. Pharma has a lot to learn from this creative genius. Read to learn more.
The Secret Weapon of Pharma Sales Managers – Harnessing Emotional Intelligence for Leadership Success
Learn how emotional intelligence (EI) is vital for pharma sales managers to succeed in their careers, allowing them to build meaningful relationships …
The Future of Biopharmaceuticals in Bangladesh and India: The Five Challenges
Written By: Vivek Hattangadi Biopharmaceuticals, or biological medical products are the future of medical treatment both in Bangladesh and India and could become the core of…
Are you a ‘Childish’ or ‘Childlike’ Marketer?
Written By: Zena D’souza Do you think that both the words mentioned in the title can be used interchangeably – far from it? Let us…
Go-To-Patient Strategy- 2033
Written By: Vivek Hattangadi What is Go-To-Patient Strategy – 2033? Preamble Let us all face the reality! As patients become more informed, more AI savvy, digitally…
The Neuroscience Behind a Seductive Copy for a Pharma Brand
Written By: Vivek Hattangadi Summer is here. And who wouldn’t like to have ‘Cool Nimbu Sharbat’ when you are walking down the streets of Ahmedabad where…
Have You Undertaken a Journey Inside a Doctors’ Mind?
Written By: Vivek Hattangadi My wife Veena is very fond of Kesar mangoes. This is variety of mangoes from Saurashtra, which is always her favorite and…
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