In today’s fast-paced pharmaceutical marketing environment, brand and product teams are expected to deliver sharper insights, compelling narratives, and strategic plans—often with limited time and resources. This 90-minute live workshop on ChatGPT for Pharma Marketing Professionals is designed to help you work smarter, not harder, using practical AI workflows tailored specifically for pharma.

This hands-on session focuses on real brand manager use-cases, live demonstrations, and ready-to-use templates that you can immediately apply to your daily work. Participants will learn how to leverage ChatGPT and simple AI tools to reduce manual effort, improve clarity in presentations, and enhance decision-making—while staying within educational and non-promotional boundaries.

You’ll discover how to build a no-code Custom GPT “Brand Co-Pilot” to organize insights, summarize public guidelines and congress learnings, support HCP education planning, and structure inputs for brand plans and quarterly business reviews (QBRs). The workshop also covers how to convert unstructured data into clear, leadership-ready slides and how to create a 30-day micro-learning plan to upskill in areas such as HEOR basics, omnichannel analytics, or strategic marketing.

The tone of the workshop is practical, collaborative, and empathetic—no technical jargon or hype. You’ll walk away with proven prompts, reusable workflows, and confidence to use AI effectively in your pharma marketing role from day one.