Episode - 3 | Empowering Pharma Branding with Creative Thinking and Digital Skills | Humans of Pharma

This is Episode 3 of the Career Discussion Series with Deepa Bala.

𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐓𝐡𝐢𝐧𝐤𝐢𝐧𝐠 𝐂𝐨𝐚𝐜𝐡 – 𝐎𝐧 𝐚 𝐦𝐢𝐬𝐬𝐢𝐨𝐧 𝐭𝐨 𝐡𝐞𝐥𝐩 𝐏𝐡𝐚𝐫𝐦𝐚 𝐁𝐫𝐚𝐧𝐝 𝐂𝐮𝐬𝐭𝐨𝐝𝐢𝐚𝐧𝐬 𝐞𝐱𝐜𝐞𝐥 𝐢𝐧 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐓𝐡𝐢𝐧𝐤𝐢𝐧𝐠 𝐚𝐧𝐝 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐒𝐤𝐢𝐥𝐥𝐬.

Deepa Bala has spent over 20 years living and breathing every brand in the healthcare industry. She has started her venture, Petrikor, and is now a Creative Coach at The HOTS Culture to help healthcare legends and brands trail and leave behind milestones and memories for future generations. She believes that every brand is a cherished archive, and it’s incredible how they all intersect in the healthcare industry.

𝐖𝐡𝐚𝐭 𝐢𝐬 𝐝𝐢𝐬𝐜𝐮𝐬𝐬𝐞𝐝? In this episode, Deepa Bala explains: – Why is there a need to inspire and motivate pharma brand management to unleash their creative potential? – Why is there a dearth of creative thinkers? – How important is it for pharma professionals to develop their digital skills? – What are the most effective strategies to build a strong personal brand?

𝗙𝗼𝗿 𝗺𝗼𝗿𝗲, 𝘃𝗶𝘀𝗶𝘁 𝗛𝘂𝗺𝗮𝗻𝘀 𝗼𝗳 𝗣𝗛𝗔𝗥𝗠𝗔 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 >

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This episode is brought to you by Humans of PHARMA Platform by PharmaState Academy.