With nearly 7 billion searches on the internet every day,

HOW DID YOU FIND OUT??

What people are looking for and where to start?

HOW it be noticeable in the billions of searches?

The pharmaceutical industry needed a Customer Persona for that, just like every other industry does!

So, here with the sixth session in the digital tech in pharma (DTIPS) series, PharmaState Academy provides a live interactive session on designing content titled “Using Free Tools for Designing Contents” for pharma professionals interested in learning about how to implement the latest digital technology in the industry.

The webinar starred Sourav Das (CEO – MyRx) and was moderated by Dr. Swati Sinha. Sourav Das practically exemplified during the discussion to illustrate Dr. Swati’s accurate statement that “the Pharma industry has started from advocacy to implementation in the digital tech space.”

Your initial research step, selecting highly relevant content ideas, will be aided by the free tools.

This was acknowledged during the webinar…

Sourav Das goes on to show the must-know digital marketing tools that will help you better understand your intended audience along with optimizing your business!

CRM tools such as Zoho, Hubspot, Engage Bay, Salesforce, Fresh Sales, and others offer sales and marketing automation as well as helpdesk support.

SMM tools like Sproutsocial, Buffer, Hootsuite, social pilot, mav social, etc. are included in the list to help you adjust the idea of spreading the same message across various social media platforms while keeping in mind that each social media handle operates differently.

Ahrefs, Google Search Console, and Semrush are some of the SEO tools you should consider using to analyze and assess your website in order to raise its search engine rankings in Google and other major search engines.

Landing page creation tools include Leadpages, Unbounce, Wix, getresponse, WordPress, and others for creating goal-oriented, high-converting landing pages for your business.

Tools for email marketing include Sendinblue, Mailchimp, and Constant Contact, among others.

Canva, stencil, and giphy are among the best graphic design tools available.

The session was full of knowledge and robust conversation due to the direct events of the Q&A round. The webinar addressed many free tools for content design, bringing back the thoughtful discussion with significant change.

In case you missed the session or want to watch it again, you can enroll in a free course by clicking Here>