Top 10 Prescription Drugs 2021
This year Xarelto, a drug made by Bayer and J & J, was in 10th position. Till now, this Factor Xa Inhibitor pharmacological product…
Top 10 Global Pharma Companies By Revenue – 2021
Novo Nordisk was in 10th position. Hans Christian Hagedorn had founded this company in 1923. The CEO of this Denmark-based company is Lars Fruergaard…
Top 10 Best Selling Drugs Launched in the Year 2020
A drug named Nurtec ODT by Biohaven Pharma had acquired the 10th position. FDA had given the nod on February 27 2020. It was produced…
Top 10 Selling Cancer Drugs By The Year 2022
Top 10 Selling Cancer Drugs Roche’s Avastin is in 10th position. It is indicated for the treatment of colorectal cancer, non-small cell lung cancer, ovarian…
Customer-based brand equity – The Sinek-Keller Model
How do you build the brand equity of pharma brands? Kellers Brand Equity Model is very popular and was developed by Professor Kevin Lane Keller…
3 Habits of A Pharma Brand Manager
Top 3 Habits of A Pharma Brand Manager (Compilation of responses from the Brand Management Professionals). Download the compilation of responses Here.
H2H (Human-to-Human) Marketing Quiz
This is short quiz to check your H2H (Human-to-Human) Marketing concept awareness. Participate in this quiz to learn more about H2H Marketing concept. Passing marks:…
Pharma Brand Awareness Quiz
This is short quiz through which you can check your pharma brand awareness. Participate in this quiz to learn more about Pharma Brands. Passing marks:…
A Day In The Life of Zonal Sales Manager of A Pharma Company
Zonal sales manager in a pharma company In the year 2009, I joined a pharma company as a Medical Representative. After a few years of…
Pharma Zonal Sales Manager: Roles and Responsibilities
What Pharma Zonal Sales Manager Contributes to a Pharma Company? If as a Regional Manager you perform well and pay meticulous attention to details, you…
You must be logged in to post a comment.