15th March 2022 | Pharma Updates
PharmaState Updates – Latest Pharma Happenings Zydus Lifesciences received USFDA approval for colestipol hydrochloride tablets Zydus Lifesciences Ltd. has gained final approval from the US…
H2H Mindset and Collaborative Branding
H2H Marketing follows a highly integrative and collaborative approach. Therefore, a pharma brand cannot be viewed separately but rather it must be integrated into the…
The New Definition of Marketing | Feat H2H Marketing
What is marketing? The Grand Guru of Marketing, Philip Kotler says: “First – Identify and define a human problem; a real problem. Then find a…
The inspiration behind the book “H2H Marketing”
Have you heard about the book “Firms of Endearment” written by Raj Sisodia, Jagdish Sheth, and David Wolfe? Firms of Endearment write the authors, are…
14th March 2022 | Pharma Updates
PharmaState Updates – Latest Pharma Happenings USFDA makes three observations on Zydus’ Jarod manufacturing unit Following an examination of its Jarod (Vadodara) manufacturing facility, Zydus…
11th March 2022 | Pharma Updates
PharmaState Updates – Latest Pharma Happenings Sanofi Receives CDSCO Approval to Study Dupilumab The drug major has received a nod from a committee of the…
10th March 2022 | Pharma Updates
PharmaState Updates – Latest Pharma Happenings Sanofi Receives CDSCO Approval to Study Dupilumab The drug major has received a nod from a committee of the…
Why doctors are averse to ‘New Products’?
Case Study – Why doctors are averse to ‘new products’? Praveen and Naveen, the brand managers at V & V Pharmaceuticals were discussing the launch…
09th March 2022 | Pharma Updates
PharmaState Updates – Latest Pharma Happenings The combination of Covishield and Covaxin improves immunity: ICMR A study conducted by ICMR discovered that combining the two…
08th March 2022 | Pharma Updates
PharmaState Updates – Latest Pharma Happenings Medtronic Introduces the MiniMed 780G System with SmartGuard Technology in India to Simplify Type 1 Diabetes Management Automatic insulin…
You must be logged in to post a comment.